Saturday, December 17, 2011

Walmart Edit Of Union Story On Internal News Wire Reveals Tactic That Could Spell Trouble

Walmart Edit Of Union Story On Internal News Wire Reveals Tactic That Could Spell Trouble: "Although the headline and the first sentence remained the same, the 3,861-word story was edited down to two paragraphs, in part by combining phrases from different sections in the article to strengthen Walmart's anti-union message.

Selectively edited news summaries are not unusual. And some public relations experts describe the practice as widespread.

"While this type of selective editing isn't exactly straight-shooting, it's done by corporations, institutions and journalists all the time," said Eric Dezenhall, a communications strategist in Washington, D.C., who worked in the White House for President Ronald Reagan."

'via Blog this'

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